Post by ShapanMBV on Nov 9, 2023 12:51:07 GMT 7
By applying the scientific principles we've discussed so far, a model can be outlined to guide users through a series of experiences designed to build habits. We must, therefore, explore the psychology of addiction to develop an understanding of how to create apps that create habits that your users will truly value. Think about ways people can enjoy sharing your app and engaging others, you might be surprised at the growth you get. As Nir Eyal explains in his book "Hooked", the hooking model contains four different phases, each of which contributes to the development of the user's "addiction" to a product or service.
Trigger it is what stimulates the action, it can be external, i.e. it occurs in the environment in which a person lives (advertising, email or Internet), or it can be internal, i.e. it emerges from the person (hunger, boredom and curiosity). The goal, from a commercial point of view, is to use external triggers (advertising) to naturally and progressively web designs and development service form internal needs of the user (the immediate desire to eat a certain type of food every time you are hungry) Action: This is the desired behavior (clicking on an online ad or opening an email you just received). Users must be motivated and able to take the intended action, motivation is driven by one or more incentives.
For example the desire to understand a problem, satisfy curiosity or receive a reward Variable Reward: This is the unpredictable or random reward that the user gets after taking the action. Variable rewards are one of the most powerful tools companies use to hook users Investment: These are additional behaviors that encourage a deeper and longer-lasting commitment to the product or service. It's about getting users to do something that increases the likelihood that they will continue to use the product, share it with others, and go through the entire process over and over again.
Trigger it is what stimulates the action, it can be external, i.e. it occurs in the environment in which a person lives (advertising, email or Internet), or it can be internal, i.e. it emerges from the person (hunger, boredom and curiosity). The goal, from a commercial point of view, is to use external triggers (advertising) to naturally and progressively web designs and development service form internal needs of the user (the immediate desire to eat a certain type of food every time you are hungry) Action: This is the desired behavior (clicking on an online ad or opening an email you just received). Users must be motivated and able to take the intended action, motivation is driven by one or more incentives.
For example the desire to understand a problem, satisfy curiosity or receive a reward Variable Reward: This is the unpredictable or random reward that the user gets after taking the action. Variable rewards are one of the most powerful tools companies use to hook users Investment: These are additional behaviors that encourage a deeper and longer-lasting commitment to the product or service. It's about getting users to do something that increases the likelihood that they will continue to use the product, share it with others, and go through the entire process over and over again.